Jumia has mainly 3 biggest sales in a year, the Tech Week in March/April, Jumia Anniversay in  May/June and Jumia Black Friday Nov.  This gives you a chance to increase your sales X5. Do not miss this opportunity, always log in to your Vendor Center to join the promotions.


The Hunting List is a carefully curated list of products that represents the top items our customers are searching for. We expect that these items will bring the highest volumes. 

Although as a vendor, you are encouraged to have a broad assortment of products, we are confident that listing and stocking up on these particular products could drive up your sales significantly.

Check out the Hunting List (product customers are looking for) Jumia Anniversary that you could stock up to make more sales this campaign.

Are you interested but wondering how you can stand out from the thousands of other vendors participating in the sales campaign?? Don’t worry. We have some tips for you to make the most of this sales’ campaign.

Here’s what you can do to Participate in the Jumia Sales campaigns and showcase your products, increase your customer base, boost your sales.


Open CP is a campaign that we run regularly to invite the participation of vendors in various promotions that we run. Products that are entered into promotions receive better placement and increased visibility on the Jumia website and app. 

You can access and apply to participate in promotions by logging on to your Vendor Center.

All you have to do is review the promotions to see whether you meet the requirements and click on Join the promotion to proceed. Watch this video to see how you can enter products in this year’s Black Friday promotions!


Sponsored Products is a service that helps boost vendor products on top of category pages on the Jumia website and app.

You can apply for Sponsored Products packages by logging on to your seller center and clicking the “Boost Your Products” logo at the top of your screen.

After applying for sponsored products, you can optimize the usage of the service by selecting the best products to sponsor. With the data we gather on which items have the most page views and which sell faster, you can take control of the sponsorship service to increase visibility and drive up your sales


Jumia Express is a service where Jumia keeps your products at our warehouse at small progressive storage fee and fulfill orders for you as soon as they are made.

To qualify for the service, you must have a seller score of 4 and above.

This service is great for fast-moving products because you would not have to make multiple trips to the vendor drop-off station whenever an order is received.

Also your products are tagged with a Jumia Express badge on our website indicating to customers a quick delivery time.

Learn more about Jumia express here 


Newsfeed is a tool that gives vendors the opportunity to market their products to customers on the Jumia app for free. 

Customers who use the app can click on the Feed tab on the Jumia app to see all the interesting offers and the assortment new arrivals different vendors have to offer. 

There is no limit to how many times a vendor can participate. Simply watch the tutorial on how to participate and create your own designnbelow. 

Send your messages now!

Operational Tips

Avoid Out of Stock

It is very important to ensure your stock is always updated on your seller center to avoid out of stock. A cancellation on your account can have a negative impact on your seller score as well as result in losing potential customers.

Updating your stock keeps your seller score in check, this increases your shop’s visibility.

Below is a short video on how you can update your stock.

Process Orders in time

We have seen over time that orders fulfilled within a day have a lower failed delivery rate. As a vendor, you now have to ensure you check your seller center as many times as possible to avoid missing out on orders.

You have 24 hrs to drop off your orders, Next day drop off should be your goal this Jumia anniversary.

Check our short video below on how you can ship your orders.

Seller Score

As Jumia is a marketplace customers need to choose among many vendors. Trust is one of the biggest barriers to the growth of eCommerce in Uganda. To guarantee the quality and availability of products from different vendors, customers are shown a seller score to help them make a decision on which vendor to purchase from. A seller score shows how reliable a vendor is.

You can see your Seller Score on the Seller Center homepage.

  • The “Cancellation rate” indicates the reliability of your store. This is the percentage of orders you have cancelled or cancelled by system due to late fulfillment in the last 28 days against the number of all shipment types (Drop-shipping and Jumia Express_if any stocks are at the warehouse)
  • The “Return rate “is the percentage of items that have been returned by customers in the last 28 days and are all vendor fault reasons for the return against the number of delivered orders in the same time period.
  • The Average customer rating is the average stars that have been rated and reviewed by customers for confirmed purchases in the last 28 days on your seller profile on the website

Vendor Drop-off Stations Timings